FASHION

See the Fendi X Scheme Collaboration Announcement


Kim Kardashian West of Schemes and Kim Jones of Fendi officially announced their collaboration on Monday, October 25th. The upcoming collection, which will debut on November 9 at 6 a.m. PT / 9 am ET, will focus on fit and fabrication, covering a wide range of parts including shapewear, hosiery, beachwear, RTW and accessories. The designer duo tapped famous photographer Steven Maisel to capture a glimpse of models Precious Lee, Jesse Lee, Tiana St. Louis, Grace Valentine and of course Kim herself. The news is even big enough that it needs its own website, if that’s not enough to convince you, it’s all about collaboration. In a press release, Jones tells the story of how the idea came about:

“My team and I were sitting around a table in a studio in Rome. Suddenly, all the women fell silent and started looking at their phones. I didn’t know what was happening, but they were waiting for the launch of the new one. SKIMS collection. That’s when I thought: Come on. Let’s do something together, ”he said. As longtime friends and lovers of quality and luxury, Jones and Kardashian West were able to work on a colorful line for Fendi in 1979, inspired by Carl Lagerfeld’s archival sketches. There will be bags, shoes, twisted tube tops, pop collars and tight sash. , With a hybrid Fendi X scheme logo plastered across jerseys and knitwear.

“My FENDI is to create something for every woman, for every different shape – and it’s also at the heart of SKIMS. Kim Kardashian is doing a lot to celebrate West inclusion – including her admirable work with social justice in America – and as a strict – a family. With the working woman, she is constantly trying to do her best. Something to celebrate these values, “Jones said.

While you can sign up for online alerts about drops, the range will also be available at selected Fendi stores and retailers worldwide.





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